seo specialist with more than 4 years of experience. Here I am mentioning the responsibilities and requirements of the candidate. 

Responsibilities:

1. Conduct in-depth keyword research and identify high-potential opportunities.

2. Develop and execute comprehensive SEO plans, including on-page optimization, technical SEO, and link building.

3. Design and implement website architecture that prioritizes both user experience and search engine crawlability.

4. Stay up-to-date with the latest SEO trends and best practices.

5. Analyze website performance data and make data-driven recommendations for improvement.

6.Collaborate with content creators, developers, and other stakeholders to ensure SEO alignment across all initiatives.

7. Track and report on SEO performance metrics, demonstrating the impact of your 

Requirements:

1. 4+ years of experience in SEO, with a proven track record of success.

2. Strong understanding of SEO best practices, including on-page optimization, technical SEO, and link building.

3. Experience with website architecture and information architecture principles.

4. Excellent analytical and problem-solving skills.

5. Ability to work independently and as part of a team.

6. Passionate about SEO and its impact on business growth.

7. Excellent communication and presentation skills.

8. Must have knowledge in GA4, Ahref, Semrush, Search console, Google business profile, screaming frog etc..