Social Media Executive Responsibilities:

· Training and supervising a cohort of social media specialists.

· Creating written pieces that are sharp, memorable, and effective at prompting readers to take action.

· Collaborating with Videographers and Multimedia Designers to ensure that posts are engaging.

· Optimizing content for publication across various social media sites.

· Scheduling copy for release at optimal times.

· Monitoring users' engagement with and feedback on every post.

· Analyzing and reporting on the effects of publications.

· Maintaining a secure database of all login credentials.

· Remaining abreast of changes to all pertinent social media applications.

Exploring the potential value of social media sites that are not yet in our repertoire