Company Overview

IndiWork Software Solutions Pvt. Limited is a renowned full-service provider specializing in web design, development, and online marketing across diverse industries worldwide. Our mission is to craft tailored solutions that boost web presence, enhance search rankings, and drive lead conversion. Firmly committed to your growth, we offer strategic digital partnerships to expand your business online. Located in Bangalore, IndiWork boasts a talented workforce of 51-200 employees.

Job Overview

IndiWork is seeking a Senior Digital Marketing professional to join our Mohali team in a full-time capacity. This role demands expertise in crafting and executing digital marketing strategies to elevate our clients' online presence. The ideal candidate will be adept in various digital marketing techniques, including SEO, SEM, and Email Marketing, to deliver exceptional results and contribute to our clients' success. we want expert candidate

Qualifications and Skills

• Proficient in SEO (Search Engine Optimization) strategies to enhance website visibility and ranking. (Mandatory skill)
• Experienced in SEM (Search Engine Marketing) to increase website traffic and engagement. (Mandatory skill)
• Skilled in Email Marketing for direct communication and customer relationship management. (Mandatory skill)
• Competent in Social Media Marketing to build brand awareness and foster customer engagement.
• Adept in Content Marketing to develop and distribute valuable, relevant content that attracts target audiences.
• Analytical acumen to interpret digital metrics and inform strategic marketing decisions.
• Experience in PPC (Pay-Per-Click) Advertising to drive targeted traffic and optimize ROI.
• Capability to design comprehensive Digital Strategies aligning with business goals and market trends.

Roles and Responsibilities

• Develop and implement effective digital marketing campaigns leveraging SEO, SEM, and Email Marketing.
• Analyze current marketing strategies and suggest improvements for greater efficiency and effectiveness.
• Coordinate with design and content teams to produce engaging digital assets.
• Monitor and report on key performance indicators using analytics tools to track campaign success.
• Manage budgets, ensuring cost-effective strategies for optimal outcomes from PPC advertising.
• Stay updated on industry trends to ensure marketing strategies remain competitive and effective.
• Collaborate with cross-functional teams to align digital initiatives with business objectives.
• Coach and mentor junior marketing team members, providing guidance and support in their growth.