Job Overview

Mid-Level Digital Marketing Executive position with 4 to 6 years of experience in Bangalore. Full-Time employment at DCS Group, an Educational and Career Consulting services company based in Jaipur, India. DCS Group specializes in Career Counselling, admissions, placement services, business development, operational process improvement, and personnel development.

Qualifications and Skills

• 4 to 6 years of digital marketing experience
• Proven track record in managing digital marketing campaigns
• Solid knowledge of SEO, SEM, social media marketing, and email marketing
• Strong analytical skills to interpret data and metrics
• Excellent communication and teamwork skills

Roles and Responsibilities

• Develop and implement digital marketing strategies to drive online traffic to the company website
• Manage social media platforms, content creation, and online campaigns
• Monitor and analyze website traffic and performance metrics
• Collaborate with internal teams to create engaging online content
• Stay updated on digital marketing trends and technology tools

Construction Industry

Profile - Digital Marketing Executive 

Qualification - Bachelor's degree in Marketing or a relevant field +Google Analytics and AdWords certification is a plus

Salary - upto 4.2 Lac CTC 

Experience - Min. 2+ yrs. in e-commerce, SEO, PPC, Email marketing, and social media

Location - Bangalore

Job Description

Strong understanding of current online marketing concepts, strategy, and best practice

Previous experience in a similar digital marketing role

● Excellent communication skills both written and verbal

● Strong analytical skills and data-driven thinking

● Up-to-date with the latest trends and best practices in online marketing and measurement

● Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate

● Develop and manage digital marketing campaigns

● Oversee a social media strategy

● Manage and maintain the organization's website

● Write and optimize content for the website and social networking accounts such

as Facebook and Twitter

● Track and analyze website traffic flow and provide regular internal reports

● Attain key performance indicators such as reducing the website bounce rate,

increasing dwell time or improving conversion

● Continually work on the Search Engine Optimization of the website

● Edit and post videos, podcasts and audio content to online sites

● Create online banner adverts and oversee pay-per-click(PPC) ad management

● Write copy for email marketing campaigns

● Identify new trends in digital marketing, evaluate new technologies and ensure

the brand is at the forefront of industry developments, particularly developments

in mobile marketing

● Work on printed material to supplement online products

● Attend product launches and networking events.