Company Overview

Welcome to IDC India, the Innovation and Entrepreneurship Development Centre supported by the MSME Promotion Council. We are a dynamic hub committed to nurturing creativity, critical thinking, and an entrepreneurial mindset. Our comprehensive program promotes reading capabilities and upskilling while fostering innovation across diverse sectors. Join us on a journey where innovation meets entrepreneurship.

Job Overview

We are seeking a Digital Marketing Executive to join our team at IDC India in New Delhi, Delhi, India. As a Digital Marketing Executive, you will be responsible for creating and executing effective marketing strategies to promote our programs, engage with our target audience, and drive lead generation. This is a full-time position suitable for candidates with less than 1 year of experience. Join us in our mission to shape a future driven by creativity and innovation.

Qualifications and Skills

• Strong understanding of digital marketing concepts and best practices
• Proficiency in content strategy, marketing strategy, content creation, and social media management
• Knowledge of SEO, SEM, email marketing, and Google Analytics
• Excellent communication and interpersonal skills
• Ability to work independently as well as in a team
• Creative thinking and problem-solving abilities
• Attention to detail and ability to meet deadlines
• Familiarity with graphic design tools and video editing software is a plus
• Experience with digital marketing tools and platforms is a plus

Roles and Responsibilities

• Develop and implement digital marketing strategies to promote IDC India's programs and initiatives
• Manage and execute digital advertising campaigns across various platforms such as social media, search engines, and email marketing
• Create engaging content for website, blog posts, and social media platforms to attract and engage the target audience
• Monitor and analyze the performance of digital marketing campaigns and make data-driven decisions for optimization
• Collaborate with cross-functional teams to ensure alignment of marketing strategies with overall organizational goals
• Stay up-to-date with industry trends and best practices in digital marketing
• Identify new opportunities for digital marketing initiatives and propose innovative ideas for campaign implementation