Key Responsibilities:

• Brand Custodian: Safeguard and promote the VergeCloud brand by ensuring consistency in messaging across all content, from digital channels to events and paid media campaigns. 
• Digital Content Creation: Develop engaging content for digital platforms, including the website, social media, and email marketing, ensuring it drives engagement and supports our overall marketing objectives. 
• Paid Media Content: Collaborate with the marketing team to create effective paid media campaigns—writing ad copy and designing content that converts across platforms like Google Ads, LinkedIn, and more. 
• PR & Media Content: Create impactful PR materials, including press releases, articles, and other communications, to elevate VergeCloud’s brand presence in industry publications and media. 
• Event-Related Content: Develop content for events, webinars, and conferences, including presentations, keynote scripts, and marketing materials to generate leads and amplify brand awareness. 
• Industry Expertise (IaaS/SaaS/PaaS): Leverage your experience in the IaaS/SaaS/PaaS industry to craft highly technical, insightful content that resonates with our B2B audience and showcases VergeCloud’s expertise. 
• Lead Graphic Design Team: Lead and mentor the graphic design team to create visually compelling content that complements written materials and elevates the brand's impact across all marketing channels. 
• Creative Thinking: Continuously push creative boundaries by developing innovative content strategies, bringing fresh ideas to the table that align with business goals and resonate with our target audience. 
• Sales Enablement: Support sales teams with effective collateral (sales playbooks, case studies, presentations, etc.) that empowers them to engage with prospects and close deals faster. 
• Campaign & Pipeline Support: Collaborate with the marketing team to create content that supports lead generation and nurturing efforts, contributing to the full sales pipeline. 
• Content Performance Tracking: Analyze content performance, track key metrics, and optimize campaigns to ensure content consistently delivers value and meets ROI objectives. 
• Stakeholder Collaboration: Work closely with cross-functional teams, including marketing, product, and sales, to align content strategies with business goals. 

Mandatory Skills:

• Proven Expertise in Content Creation: 5+ years of experience writing B2B content, with a deep understanding of crafting messages that drive results in the tech, SaaS, and cloud infrastructure sectors. 
• Brand Management: Demonstrated ability to maintain brand consistency and safeguard the company’s voice across all content channels.
• Tech-Savvy Writer: Ability to translate complex technical concepts into clear, engaging, and persuasive content for a variety of audiences. 
• Creative & Strategic Mindset: Strong creative thinking skills and a strategic approach to content creation and campaign planning. 
• Communication Mastery: Exceptional written and verbal communication skills, with a keen eye for detail and an ability to craft compelling narratives. 
• Paid Media & PR Content Expertise: Experience creating content for paid media campaigns and PR materials, with the ability to tailor messaging for different formats and channels. 
• Social Media & Digital Marketing Proficiency: Strong understanding of social media platforms, digital marketing tools, and best practices for content distribution and engagement. 
• Team Leadership: Experience in leading and mentoring a design or content team, fostering creativity, and driving team impact. 
• Quick Learner & Self-Starter: Able to rapidly understand new industries and content requirements, while demonstrating proactive initiative and a drive to meet tight deadlines. 

Desired Skills:

• Certifications & Courses: Relevant professional certifications in marketing, content writing, or tech industries are a plus. 
• B2B Tech Experience: Experience in B2B marketing within the cloud infrastructure, SaaS, or IaaS/PaaS sectors is highly preferred. 

Why Join Us? 

• Competitive salary with performance-based incentives. 
• Be part of a high-growth company defining the future of cloud and edge computing. 
• Work in a dynamic, collaborative environment where your technical expertise directly influences business success. 
• We are tied up with the Industry's Best EAP and Medical Insurance Providers to have your back when life throws you a curveball.