Company Overview

i4 Consulting : Reimagining HR Blueprints is an innovative Human Resources Services company that empowers organizations through technology innovations. We specialize in creating data-driven employee insights, shaping the new workforce, and customizing solutions tailored to organizational needs, especially in the startup, retail, media, and product-based sectors. Headquartered across PAN India with a team of 11-50 employees, we are committed to enhancing talent attraction, employee experience, and productivity.

Job Overview

We are seeking a Mid-Level Content Writer specializing in Public Relations to join one of our client in Noida. This is a full-time position for individuals with a minimum of 5 years of relevant experience. The role involves creating engaging content, managing public relations efforts, and enhancing our brand's online presence. Candidates should possess SEO knowledge and be skilled in crafting social media content to drive engagement and visibility.

Qualifications and Skills

• Strong communication skills for effectively conveying ideas and messages to various audiences.
• Profound ability in content curation to gather, organize, and present relevant information effectively.
• Experience in public relations to manage the public image of the company and handle media inquiries.
• SEO knowledge (Mandatory skill) to optimize content visibility on search engines and increase web traffic.
• Expertise in content writing (Mandatory skill) for crafting clear, concise, and engaging written materials.
• Proficiency in creating compelling social media content (Mandatory skill) to enhance brand presence and engagement.
• Capability to analyze audience insights to tailor content strategies for targeted communication.
• Collaborative skills to work with cross-functional teams and stakeholders in achieving communication goals.

Roles and Responsibilities

• Develop and implement content strategies aligned with business objectives and market trends.
• Create engaging and informative content across various platforms including blogs, social media, and press releases.
• Coordinate public relations campaigns to maintain and enhance the company’s public image.
• Utilize SEO best practices to optimize content for increased visibility and engagement online.
• Monitor and analyze content performance metrics to refine strategies and report on outcomes.
• Collaborate with marketing and design teams to align content with branding and marketing initiatives.
• Stay updated on industry trends and competitor activities to inform content development.
• Manage media relationships and handle inquiries in a professional and timely manner.