App Marketing Manager

Mumbai
Mumbai Suburban
Juhu
Full-Time
Mid-Level: 4 to 6 years
7L - 12L (Per Year)
Posted on Dec 13 2024

About the Job

Skills

Digital Marketing
App Store Optimization
User Acquisition
app marketing
A/B testing
Search Engine Optimization (SEO)
app analysis

Job Title

Marketing Manager

Experience

4-6 Years

Qualification

Bachelor’s degree in Marketing or related field (MBA preferred)

Responsibilities

• Develop and execute marketing plans to meet company objectives.

• Manage all aspects of digital marketing including website optimization, SEO, SEM, email marketing, and social media.

• Should be skilled in google ads, meta ads and app marketing.

• Conduct market research to identify target audiences and their needs.

• Marketing the apps on social media to reach a wider audience and increase the downloads of the App.

• Analyze market trends and competitor activities to identify opportunities for growth.

• Collaborate with cross-functional teams such as sales and product development to ensure alignment on marketing strategies.

• Track and report on key performance metrics to measure the success of marketing initiatives.

• Stay up to date with industry trends and best practices in marketing.

• Provide leadership and mentorship to the marketing team, ensuring they meet their targets and deliver exceptional results.

• Collaborate with cross-functional teams to align marketing efforts with overall business objectives.

Ideal Candidate

• 4-5 years of relevant marketing experience, including at least 3 years in App Marketing.

• Proficiency in Google Ads, Meta Ads, and other digital marketing platforms.

• Capable of developing and executing data-driven marketing strategies.

• Ability to lead and inspire a marketing team to achieve results.

• Strong data analysis skills to optimize marketing efforts.

• Willingness to stay updated on industry trends and adapt to changes.

About the company

i2e Consulting, Microsoft’s gold partner and a Great Place to Work certified company, was named one of the fastest-growing companies in the US, 2018 Inc 5000. Over the last decade, we have steered the digital revolution for multiple Fortune 100 companies. I2e Consulting serves all industries, but our niche lies in the Life Sciences domain. With customers like Pfizer, Merck, ACG, Alexion, Ironwoo ...Show More

Industry

IT Services and IT Consul...

Company Size

51-200 Employees

Headquarter

Mumbai

Other open jobs from I2E Consulting Pvt Ltd.