Dear Candidate,

Greetings of the day!!!

HireWala is hiring for a PPC MANAGER with an IT Company in Noida.

Company website: https://www.erpabsolute.com/

Designation: PPC MANAGER

Total Experience:-8-10 years

Salary Bracket – up to 10 LPA

Responsibilities:

PPC Campaign Management:

v Develop, implement, and optimize paid search and display advertising campaigns across various platforms including Google Ads, Bing Ads, LinkedIn ads, and social media channels.

v Conduct comprehensive keyword research to identify relevant and high-performing keywords for campaigns.

v Create compelling ad copies and design effective landing pages to enhance campaign conversion rates.

v Monitor campaign performance, conduct A/B testing, and adjust strategies to maximize click-through rates, conversion rates, and overall ROI.

Budget Management:

v Manage PPC budgets effectively, allocating funds strategically across campaigns to achieve client goals and objectives.

v Implement bidding strategies and adjustments based on performance data to optimize campaign spending and deliver cost-effective results.

Performance Analysis and Reporting:.

v Analyze campaign data, generate insightful reports, and provide actionable recommendations to clients.

v Monitor key metrics such as CTR, conversion rates, quality score, and ROI to identify trends and opportunities for improvement.

v Present campaign results and strategies clearly and effectively to clients, demonstrating the value delivered through PPC initiatives.

Client Collaboration:

v Act as the primary point of contact for clients, understanding their business objectives and marketing goals.

v Collaborate closely with clients to align PPC strategies with broader digital marketing initiatives.

v Provide strategic recommendations and proactively identify opportunities to enhance clients' online presence and performance.

Stay Updated and Innovate:

v Stay informed about industry trends, emerging technologies, and new features on digital advertising platforms.

v Experiment with new PPC techniques and tools to enhance campaign performance and stay ahead of the competition.

Qualifications:

Bachelor’s degree in Marketing, Business, or related field.

Proven experience managing successful PPC campaigns, preferably in an agency setting.

Proficiency in Google Ads, Bing Ads, Linked-in Ads, and social media advertising platforms.

Warm Regards!!!

Seema Shukla

HireWala

Mob: +919643701569

Email: seema@hirewala.com