Company Overview

Hiraya Digital | Marketing Agency leverages memes as powerful marketing tools to capture audience attention and foster engagement. We specialize in trending content, viral marketing, and content innovation, tailoring our strategies to the latest social media trends. Located in Dublin, CA, and operating with a small yet dynamic team, we ensure our clients stay relevant in the ever-evolving digital landscape. For more details, visit our website at Hiraya Digital.

Job Overview

We are seeking a talented Social Media Reel Specialist to join our team. This junior-level position requires a minimum of 1 year to a maximum of 3 years of work experience. The ideal candidate will be passionate about creating engaging short-form video content tailored for social media platforms and will have a keen eye for current trends and audience preferences.

Qualifications and Skills

• Proven experience in content creation, particularly short-form video content, with a portfolio showcasing creative and engaging reels.
• Proficiency in video editing software and tools, with the ability to produce high-quality video content that captivates audiences.
• Strong understanding of social media marketing principles and best practices to maximize reach and engagement.
• Demonstrated ability in audience engagement, with strategies to foster community interaction and feedback.
• Expertise in trend analysis to identify and integrate the latest social media trends into the content strategy.
• Creative storytelling skills, enabling the creation of compelling narratives that resonate with viewers.
• Strong data analytics skills to assess performance metrics and refine content strategy accordingly.
• Excellent visual communication skills to ensure content is both aesthetically pleasing and impactful.

Roles and Responsibilities

• Create, edit, and publish engaging and trend-responsive reels and short-form video content for various social media channels.
• Collaborate with the marketing team to align content with overall brand strategy and marketing goals.
• Identify and leverage trending topics and hashtags to maximize content visibility and engagement.
• Monitor social media platforms to gather insights and feedback, adjusting content strategy as needed to improve performance.
• Engage with the audience by responding to comments, messages, and direct interactions to build a strong community presence.
• Analyze content performance metrics and report findings to the marketing team, suggesting improvements and new ideas.
• Stay updated with the latest social media trends, tools, and best practices to ensure our content remains innovative and relevant.
• Assist in developing creative concepts for marketing campaigns and content series that align with the company’s objectives.