Content Strategy Development:

• Develop comprehensive content strategies that align with clients' marketing goals and target audiences.
• Conduct content audits and gap analyses to identify opportunities for improvement and growth.
• Collaborate with clients and internal teams to understand business objectives and craft tailored content plans.

Content Creation and Management:

• Oversee the creation of high-quality, engaging, and SEO-friendly content across various platforms (blogs, websites, social media, email campaigns, etc.).
• Work with writers, designers, and other content creators to ensure content consistency and alignment with brand guidelines.
• Manage content calendars and ensure timely delivery of all content projects.

SEO and Analytics:

• Conduct keyword research and integrate SEO best practices into content strategies.
• Monitor and analyze content performance using analytics tools, providing insights and recommendations for optimization.
• Stay updated with industry trends, algorithm changes, and emerging content marketing techniques.

Collaboration and Communication:

• Collaborate with the marketing team to develop integrated campaigns and ensure content supports overall marketing efforts.
• Communicate effectively with clients, presenting content strategies, performance reports, and recommendations.