Responsibilities and Duties

• Responsibilities and Duties.
• Planning and execution of marketing projects & campaigns.
• Create and share marketing materials through different channels
• Performing activities relating to Search Engine Optimization on a continuous basis.
• Manage and oversee all company social media accounts.
• Monitoring the performance of campaigns and other marketing efforts, evaluating them and taking proper measures to improve the performance.
• Using and researching the internet and new media to reach & engage with new customers, generate leads, and retain existing customers.
• Stay updated with the latest technology and best practices in marketing.

Qualifications and Skills

• Hands-on experience with Search Engine Optimization and basic command of HTML & CSS.
• Knowledge related to Website Audit, On-page & Off-page SEO.
• Knowledge of Email marketing campaigns.
• Knowledge of Paid Campaigns such as PPC (Pay Per Click) & other advertisements.
• Must have analytical skills in competitor & market research.
• Analytical skills to create custom reports.
• Good communication skills.
• Must be efficient in using technical language effectively, using all the appropriate internet jargon, and they should know what makes the product innovative in the digital world..