As a sales and marketing executive for a marble and sanitary company, your role would involve promoting and selling the company's products to customers in the construction and interior design industries. Here are some key responsibilities and tasks associated with this position:

Sales Responsibilities:

• Identify potential customers and generate leads within the target market.
• Conduct market research to understand customer needs, preferences, and trends.
• Develop and implement sales strategies and tactics to achieve sales targets.
• Build and maintain strong relationships with architects, contractors, builders, and interior designers.
• Conduct product demonstrations and presentations to potential clients.
• Negotiate contracts, pricing, and terms of sale with customers.
• Provide accurate sales forecasts and reports to management.
• Collaborate with the operations team to ensure timely delivery of products.
• Attend industry trade shows, exhibitions, and networking events to promote the company and its products.
• Stay updated on industry trends, competitor activities, and market developments.

Marketing Responsibilities:

• Develop and execute marketing campaigns to create brand awareness and generate leads.
• Create compelling marketing collateral such as brochures, catalogs, and presentations.
• Manage the company's website and social media platforms, ensuring consistent messaging and engaging content.
• Coordinate with advertising agencies, designers, and printers to produce marketing materials.
• Conduct market analysis and customer segmentation to identify target audiences.
• Monitor and analyze the effectiveness of marketing campaigns and adjust strategies as needed.
• Collaborate with the sales team to develop sales support materials and tools.
• Coordinate promotional activities, including product launches, events, and sponsorships.
• Maintain the company's CRM system to track leads, customer interactions, and marketing activities.

Skills and Qualifications:

• Proven experience in sales and marketing, preferably in the construction or building materials industry.
• Strong communication and presentation skills.
• Excellent negotiation and persuasive abilities.
• Knowledge of marble and sanitary products, their features, and applications.
• Familiarity with the target market and customer needs in the construction and interior design industries.
• Proficiency in digital marketing platforms and tools.
• The analytical mindset to measure marketing campaign effectiveness and make data-driven decisions.
• Ability to work independently, meet deadlines, and manage multiple tasks simultaneously.