Key Responsibilities:

Develop and implement effective social media strategies aligned with our brand objectives and target audience.

Create engaging and relevant content for organic posts, including text, images, videos, and other multimedia formats.

Foster meaningful interactions with our audience by responding to comments, messages, and inquiries promptly.

Plan, execute, and optimize paid social media campaigns to achieve desired outcomes, such as lead generation, website traffic, and conversions.

Monitor social media metrics, analyze performance data, and generate regular reports to evaluate the effectiveness of campaigns and identify areas for improvement.

Conduct market research and stay updated on industry trends to identify opportunities for audience growth and engagement.

Coordinate with internal teams, including marketing, design, and sales, to ensure cohesive messaging and alignment across all channels.

Manage and maintain our presence on various social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.

Keep abreast of emerging trends, technologies, and best practices in social media marketing and incorporate them into our strategies.

Can you walk us through your experience with developing and implementing social media strategies?