Job Overview

We are seeking a creative and skilled Content Writer to join our team in Bangalore. As a mid-level position, the candidate should have up to 6 years of relevant work experience. In this full-time role, you will be responsible for creating high-quality content that engages our audience and helps to promote our travel services effectively.

Qualifications and Skills

• Proficient in SEO Writing, Copywriting, and Technical Writing (Mandatory skill) to produce optimized and engaging content.
• Experience with developing and executing a content strategy that aligns with company goals and brand identity.
• Ability to efficiently use WordPress for publishing and managing content on our websites.
• Skilled in creating compelling content for various social media platforms to enhance audience engagement.
• Strong understanding of AP Style to ensure clarity and consistency in all written materials.
• Ability to interpret and leverage content analytics for improving content performance and strategy.
• Excellent written and verbal communication skills to effectively convey ideas and concepts.
• Strong research skills to develop informative and authoritative content that adds value to the reader.

Roles and Responsibilities

• Create well-researched, engaging, and SEO-optimized content for blogs, articles, and websites.
• Develop content strategies that help in achieving short-term and long-term marketing targets.
• Collaborate with marketing and design teams to plan and develop site content, style, and layout.
• Edit, proofread, and improve writers’ posts to ensure high editorial standards.
• Write clear, attractive copy with a distinct voice to promote our travel services and offers.
• Stay up-to-date with the latest trends in content writing and incorporate them into our strategies.
• Utilize best practices for content planning and management to ensure consistency across all channels.
• Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement.