Marketing Executive

Gandhidham
Anjar
Full-Time
Mid-Level: 2 to 4 years
Posted on Jan 09 2025

About the Job

Skills

Technical Support
presentations
marketing strategies
sales support
Competitor Analysis
Fluent English

We are seeking a Marketing Engineer with an Electronics background to provide back support to our marketing team. The successful candidate will be responsible for providing technical expertise and support to the marketing team to help develop and execute marketing strategies for our electronic products and solutions. This is an excellent opportunity for an electronics professional to leverage their technical expertise and marketing skills to drive business growth.


Key Responsibilities:


1. Technical Support: Provide technical support to the marketing team to help develop and execute marketing strategies for our electronic products and solutions.

2. Product Knowledge: Develop and maintain a deep understanding of our electronic products and solutions, including their features, benefits, and applications.

3. Marketing Materials: Assist in the development of marketing materials, including datasheets, brochures, and case studies, to promote our electronic products and solutions.

4. Sales Support: Provide technical sales support to customers, including product demonstrations, technical presentations, and sales meetings.

5. Competitor Analysis: Analyze competitors' products, pricing, and marketing strategies to identify areas for improvement.

6. Market Research: Conduct market research to identify trends, opportunities, and threats in the electronics industry.

7. Collaboration: Collaborate with cross-functional teams, including sales, engineering, and product management, to develop and execute marketing strategies.

8. Back Support: Provide back support to the marketing team, including answering technical questions, providing product information, and assisting with marketing campaigns.


Requirements:


1. Education: Bachelor's degree in Electronics Engineering, Electrical Engineering, or a related field.

2. Experience: Minimum 2 years of experience in marketing, sales, or a related field, preferably in the electronics industry.

3. Skills:

  - Strong technical knowledge of electronic products and solutions.

  - Excellent communication and presentation skills.

  - Ability to analyze market trends and competitor activity.

  - Strong project management and organizational skills.

  - Proficiency in marketing automation tools, such as CRM and marketing software.

4. Language: English language proficiency is essential.


About the company

Genus Electrotech Ltd. is one of the fastest emerging company in the electrical/electronics sector in India (Top EMS company in India). We have a modern manufacturing plant with a dedicated team of professionals, engineers and skilled operators. The variety and change that is prevalent in a modern manufacturing facility is easily managed, enabling a diverse mix of products to be manufactured and s ...Show More

Industry

Appliances, Electrical, a...

Company Size

1001-5000 Employees

Headquarter

Gandhidham

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