Responsibilities:

·      Develop and implement digital marketing strategies to increase brand awareness, drive website traffic, and generate leads for clients across different industries.

·      Plan and execute digital advertising campaigns on platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and other relevant channels, optimizing campaigns for maximum ROI.

·      Conduct keyword research, analyze website traffic, and perform SEO audits to improve organic search rankings and visibility.

·      Create engaging and relevant content for websites, blogs, social media, and email marketing campaigns to attract and engage target audiences.

·      Manage social media accounts and communities, including content creation, scheduling, monitoring, and responding to comments and messages.

·      Monitor and analyze key performance metrics such as website traffic, conversion rates, click-through rates, and engagement metrics, and provide regular reports to clients to track progress and identify areas for improvement.

·      Stay updated on industry trends, emerging technologies, and best practices in digital marketing, and share insights and recommendations with the team and clients.

·      Collaborate with cross-functional teams including designers, developers, and content creators to ensure cohesive and integrated marketing campaigns.

·      Build and maintain strong relationships with clients, serving as a trusted advisor and providing strategic recommendations to help them achieve their business goals.

Requirements:

·      Bachelor's degree in Marketing, Communications, Business Administration, or related field.

·      Minimum of 1 year of professional experience in digital marketing, preferably in an agency or marketing department.

·      Strong knowledge of digital marketing concepts, including SEO, SEM, PPC, social media marketing, email marketing, and content marketing.

·      Experience with digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Business Manager, Hootsuite, and Mailchimp.

·      Excellent analytical skills with the ability to interpret data, identify trends, and make data-driven decisions to optimize campaign performance.

·      Creative thinking and problem-solving abilities with a passion for innovation and staying ahead of industry trends.

·      Strong communication and interpersonal skills with the ability to effectively collaborate with team members and communicate with clients.

·      Results-driven mindset with a focus on achieving measurable outcomes and exceeding client expectations.