Job description:-Digital Content Coordinator

Key Areas of Responsibility:

Consolidate and input engaging text, image and video content for social media channels, website and eLearning content on the current Artificial Intelligence (AI) Powered Marketing tools and software

Design social media posts content to sustain readers’ curiosity and develop interest in new products for G9

Manage social media postings and oversee social media accounts’ layouts

Coordinate all SEO activities such as optimizing web content, link building and keyword strategy to increase rankings on all major search networks. Training will be provided for the same

Create standard guidelines to optimize copy and landing pages for search engine marketing

Use analytics to evaluate digital strategies and create reports with recommendations to increase reach and engagement

Measure web traffic and monitor reports

Stay up-to-date with trends and changes in social platforms, content/technology trends and search engine changes to ensure maximum effectiveness

Develop an optimal posting schedule, considering web traffic and customer engagement metrics

Understand business objectives, unique value proposition, message and audience