Digital Marketing Specialist

57

Applications

Bangalore
Full-Time
Mid-Level: 4 to 6 years
4L - 5L (Per Month)
Posted on Apr 14 2023

Not Accepting Applications

About the Job

Skills

Facebook Marketing
Linkedin Marketing
Twitter Marketing
YouTube Marketing
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Marketing Strategy

Ethereal Machines is HIRING!


We are the leading manufacturer of 5-Axis CNC machines in India. The 5-Axis machining solves gaps in manufacturing, for industries extending from plastic to aerospace and automobile to healthcare. We provide low-costhigh-performance, and easy-to-use CNC machines as well as CNC Machining Services with advanced manufacturing solutions to clients across various manufacturing sectors.


The ideal candidate will expand the company's brand presence by finding the target audience to distribute marketing content to. You will create and implement the marketing strategy using both offline and online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player.


Qualifications

  • 3+ year of digital marketing experience
  • Content creation skills
  • Good Time Management
  • Communication and organizational skills


Responsibilities


A) Client Profiling

  • 1. Build Database of Clients to Target
  • 2. Build Database of Industry Influencers
  • 3. Update all Business Relevant Listings
  • 4. Create Platform Specific Content Plan
  • 5. Refine Platform Specific Outreach Strategy


B) Platform Strategy Formulation

Website

  • Add Accreditations
  • Add Tech Partners
  • Add Testimonials
  • Optimize Website Funnelling
  • Update Analytics
  • Optimise SEO
  • Update keywords
  • Optimize Social Media Linking
  • Add Backlinks
  • Revamp Blog

Email

  • Refine Templates: Newsletter, Ads
  • Implement A/B Testing for Titles and Content

Influencers

  • Create content
  • Onboard Industry Influencers: Tag and Invite to our posts
  • Pay to run sponsored posts

LinkedIn

  • SEO LinkedIn Page
  • Create LinkedIn Native Content Plan
  • Create External Content Posting Plan
  • Build a Network with Industry Leaders and Influencers

Instagram

  • Profile optimization
  • Photo, Video, or Carousel posts, Reels, Stories Strategy

Facebook

  • Post Strategy
  • Client Centric Refinement

Twitter

  • Twitter account audit
  • Article Posting Plan
  • Retweeting System


C) Strategy Implementation

Coordinate with the design team to implement the above specified digital marketing targets.

About the company

Ethereal Machines manufactures precision engineering parts faster and/or cheaper. We achieve this by building multi-axis CNC machining platforms leveraging proprietary technology since 2014. With requisite certifications in place, we cater to the Defense, Aerospace, Healthcare & Electronics industries.

Industry

Industrial Automation

Company Size

11-50 Employees

Headquarter

Bengaluru

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