Senior Content Writer
Senior Content Writer11
Applications
11
Applications
Bangalore
Full-Time
Mid-Level: 4 to 6 years
Posted on Jul 30 2024
About the Job
Skills
content
blog
writing
email
Web Content Writing
Content Management
JOB DESCRIPTION
We are looking for a passionate and creative writer to be part of our dynamic Marketing team at CloudThat. The ideal candidate should hold a hunger for driving content strategy & have the ability to create innovative and successful content, content marketing campaigns, and aid in organizational growth. The candidate will be responsible for generating exciting and compelling content for both online & offline media channels that will be read by millions of users.
Roles and Responsibility:
- Excellent English writing skills, as well as the ability to communicate and collaborate effectively with other functions to create innovative content ideas.
- Own end-to-end responsibility of creating, drafting & managing the content for CloudThat content properties such as blogs, articles, infographics, websites, and other online/offline media channels.
- Utilize industry best practices and familiarity with the organization's mission to inspire ideas and content.
- Developing and implementing effective search engine optimization (SEO) strategies to achieve organic traffic and conversion goals.
- Writing content for PR related activities with input from CEO and higher executives.
- Ideating and drafting content for marketing collaterals such as brochures, landing pages, webpages, e-books, case studies, whitepapers, etc.
- Coordinating content with design, social media marketing and other activities.
- Write headlines, ad creative copies, post copies, script for videos, social media posts, marketing campaigns & website pages.
- Collaborate with different GTM teams to ensure that personalized assets are created for the different target accounts which are engaging and enable conversion across the buying funnel.
- Make sure all content is engaging to users, of the highest quality, keyword smart to limit competing pages, etc.
- Content marketing research to figure out which content to create, refurbish etc. to positively impact the SEO KRAs and achieve targets.
- Identify opportunities to improve marketing effectiveness through improved account research, audience identification, content marketing, and streamlined processes.
- Researching industry-related topics (combining online sources, interviews and studies) and Identify customers' needs and gaps in the content and recommend new topics.
- Experience with HTML editing, and CMS programs
Requirements
- A person who is not only marketing savvy but also abreast with latest digital & social media trends and technologies.
- Someone with 4 to 6 years of experience in Content writing/marketing. Prior experience with a SAAS company is a bonus.
- Should have experience working on eBooks, Whitepapers, Email Marketing campaigns (B2B and B2C), long form creative content as well as short form content like social media content ad copy, one-liners, banner content and other marketing collaterals.
- Exceptionally strong written and oral communication skills and comfort with data and numbers.
- SEO copywriting best practice knowledge for on-page and off-page copy.
- Successfully drive complex issues through analysis and resolution and the ability to juggle several initiatives successfully and shift priorities as needed.
About the company
CloudThat is the first company in India to offer Cloud Training & Cloud Consultancy services for mid-market & enterprise clients from across the globe. Founded by Bhavesh Goswami, an ex-Amazonian with more than 17 years of experience in the Cloud Computing space, CloudThat has been empowering tech professionals with the best cloud training and cloud consulting services. With 11 years of In ...Show More
CloudThat is the first company in India to offer Cloud Training & Cloud Consultancy services for mid-market & enterprise clients from across the globe. Founded by Bhavesh Goswami, an ex-Amazonian with more than 17 years of experience in the Cloud Computing space, CloudThat has been empowering tech professionals with the best cloud training and cloud consulting services. With 11 years of Industry excellence under our belt, the journey in the Cloud space has won us many accolades, such as being the prestigious Finalist of the Microsoft Learning Partner of the Year Awards 2022 and 2020. CloudThat is also a proud AWS Advanced Consulting Partner, AWS Advanced Tier Training Partner, VMware Authorized Training Reseller, Google Cloud Platform Partner, Microsoft Gold Partner, and Databricks Partner. Since our inception in 2012, we have trained over 650K IT professionals from fortune 500 companies in different types of cloud computing technologies such as Microsoft Azure, Amazon Web Services, Artificial Intelligence, Machine Learning, Google Cloud Platform, IoT, OpenStack, and OpenShift, DevOps, MongoDB, Big Data and more. We have also delivered over 200 AWS consulting services to top companies in need of cloud solutions. We have a global presence with offices in Bengaluru (India), the UK, and the USA. Our on-site and pre-scheduled public batches are available in different IT-centric cities in India and Overseas. ...Show Less
Industry
IT Services and IT Consul...
Company Size
201-500 Employees
Headquarter
Bengaluru
Other open jobs from CloudThat