Company Overview

CG-VAK Software & Exports Ltd. is a dynamic and thriving organization that has been at the forefront of the offshore software development industry in India for over 27 years. With a global presence and a dedicated team of over 525+ talented professionals, CG-VAK has successfully served clients across multiple continents, earning a reputation as a trusted partner for innovative software solutions. Our comprehensive range of services includes custom software development, web applications, mobile apps, eCommerce solutions, digital marketing, and infrastructure managed services (IMS).

Job Overview

We are seeking a Junior Lead Generation Specialist to join our team at CG-VAK Software & Exports Ltd. in Coimbatore. This full-time, hybrid position requires a minimum of 1 to 3 years of work experience. The ideal candidate will be responsible for identifying and generating new business opportunities, building client relationships, and contributing to the company's growth.

Qualifications and Skills

• Proven experience with statistical analysis to identify trends and patterns in data, enabling more effective lead generation strategies.
• Solid understanding of machine learning techniques and their application in enhancing lead generation and customer acquisition processes.
• Proficiency in Python programming for data analysis and automation tasks to support lead generation efforts.
• Skilled in data visualization tools to present data insights clearly and actionable for the marketing and sales teams.
• Experience with predictive modeling to anticipate customer behavior and improve targeted marketing campaigns.
• Knowledge of big data technologies to handle large datasets and extract valuable insights for lead generation.
• Strong command of SQL for database management and extraction of relevant data for analysis.
• Excellent communication and interpersonal skills to effectively collaborate with various teams and engage with potential clients.

Roles and Responsibilities

• Identify and develop new business opportunities through various channels such as email campaigns, social media, and networking events.
• Conduct market research to understand industry trends and identify potential key clients.
• Analyze data to uncover opportunities for targeted lead generation and develop strategies to capture these leads.
• Leverage statistical analysis and predictive modeling to optimize lead generation activities and improve conversion rates.
• Work closely with the sales and marketing teams to ensure alignment of lead generation efforts with overall business goals.
• Utilize Python programming and big data technologies to automate and enhance lead generation processes.
• Prepare and present data-driven insights on lead generation performance to senior management.
• Maintain and update the customer relationship management (CRM) system to ensure accurate tracking and reporting of lead generation activities.