Sr.Demand Generation Specialist(Pardot) - MNC Company (5 Days) - WFH

Responsibilities

- Design and implement demand generation strategy including email, social media, SEO, events,

webinars, white papers and related content, retargeting

- Direct strategy and tactics for inbound lead acquisition and outbound account-based marketing

activities

- Collaborate with Industry Marketing Managers and Marketing Operations team to facilitate

assets for demand generation strategy

- Work closely with Industry Marketing Managers to provide reporting and actively monitor the

marketing contribution to the sales pipeline and conversion

- Work with the Salesforce Administrator to ensure Pardot and Salesforce data and structures are correctly synchronized

Qualifications

- 5+ years of demand generation experience

- Deep knowledge and hands-on experience with Pardot, Salesforce, content management and

sales enablement platforms (e.g., GoogleAds)

Knowledge of marketing techniques including CRM, marketing automation, social media

platforms, and Google Analytics.

- Bachelor’s degree in marketing, communications or a related field

- Ability to collaborate and build strong relationships across the company and thrive in a fast-

paced environment

- Previous B2B experience preferred

- Previous ABM experience preferred

- Excellent communication, organizational, and presentation skills

Pratibha Tanwar - 8595665108

Resume sent at - pratibha@capitalplacementservices.com