Company Overview

We at BUYHATKE INTERNET PRIVATE LIMITED aim to give the ultimate user experience on any transactions online; be it online shopping, flight or train ticket booking, purchases, or even crypto transactions. As we grow, we continue to expand our portfolio of products and services with new offerings like Buyhatke, Bitbns, Salesla, UseMyCards, TatkalForSure, and more. Headquartered in Bangalore, Karnataka, we belong to the Consumer Services industry and have 51-200 employees. Our website is https://buyhatke.com/.

Job Overview

We are seeking a highly motivated and experienced Social Media Marketing Specialist to join our dynamic team in Bangalore Urban. This is a mid-level, full-time position requiring 4 to 6 years of relevant work experience. The role involves crafting and executing social media strategies to enhance brand presence and engagement.

Qualifications and Skills

• Proven experience of 4 to 6 years in social media marketing and managing multiple social media platforms for a business
• Expertise in Social Media Analytics (Mandatory skill)
• Strong knowledge of SEO and its application in social media strategies (Mandatory skill)
• Experience in developing, implementing, and managing social media strategies (Mandatory skill)
• Proficient in using tools and platforms like Facebook, Twitter, LinkedIn, Instagram, Discord, Telegram, Reddit, and more
• Ability to analyze key metrics and tweak social media strategies as needed
• Experience in influencer marketing, including identifying and collaborating with influencers
• Excellent communication skills, both verbal and written, to effectively interact with team members and external parties

Roles and Responsibilities

• Develop, implement, and manage our social media strategy
• Define most important social media KPIs and track the performance
• Collaborate with marketing, sales, and product development teams
• Manage and oversee social media content across various platforms
• Measure the success of every social media campaign
• Stay up to date with the latest social media best practices and technologies
• Communicate with industry professionals and influencers via social media to create a strong network
• Monitor SEO and user engagement and suggest content optimization