Job: SEO Executive (Organic and Paid)

Responsibilities:

• Handling all aspects of SEO, including On-Page SEO such as Keyword research, meta tags, SEO site architecture, internal linking, etc.
• SEO Technical analysis such as improving page speed
• Link Analysis and Link Strategies (creative out of the box thinking is necessary)
• Complete and detailed website audits
• Competitor research and analysis
• Excellent data analysis skills
• Content Development based on content gaps or potential opportunities
• Keep up to date with the latest industry developments, news, tools, etc.
• Monitor and evaluate search results and search performance across the major search channels in order to improve rankings
• Maintain regular communication with the category managers
• Implement and administer search engine programs (XML sitemaps, webmaster tools, etc.)
• Provide recommendations in coordination with elements and structure of websites and web pages
• Develop a thorough understanding of the online retail industry and demonstrate the same effect on the deliverables, internal & external discussions, etc.
• Prepare monthly progress reports which track the category progress and also provide useful recommendations to the category teams.
• Prioritize tasks based on dynamic category inputs

Knowledge and Experience:

• 3+ years of relevant professional experience - SEO and SEM
• Strong technical SEO experience, being comfortable with various CMS platforms
• Bachelor’s degree equivalent professional experience
• Ability to execute local SEO tasks such as local SEO audits, GMB updates, and local page optimizations.
• Self-motivated and curious