Company Overview

Blue Matrix Connect offers a full suite of BPO solutions aimed at fulfilling various non-core business requirements for global and domestic clients from diverse verticals. We support functions like Cold Calling, Sales, Marketing, IT services, HR, Email handling, Data scrubbing & Validation, Lead Generation, and Data Analytics. Our expertise comes from international work experience in Operations and Business Development. Headquartered in Karnataka, India, Blue Matrix Connect is home to 51-200 employees. Visit us at our website.

Job Overview

Blue Matrix Connect is seeking a Full-Time Email Marketer based in Bangalore Urban. The ideal candidate will have expertise in managing email campaigns, utilizing marketing automation platforms, and crafting compelling email copy. This role is crucial for driving our marketing initiatives and improving engagement with our clients.

Qualifications and Skills

• Email Campaign Management (Mandatory skill): Proficient in planning, executing, and managing email marketing campaigns.
• Marketing Automation (Mandatory skill): Adept in using marketing automation tools for streamlining email marketing efforts.
• Email Copywriting (Mandatory skill): Skilled in writing engaging and converting email content.
• Email Analytics: Experience in analyzing email performance metrics to optimize campaigns for better results.
• List Segmentation: Ability to segment email lists based on demographics, behavior, and other criteria for targeted marketing.
• CRM Integration: Proficient in integrating email marketing efforts with CRM systems to ensure seamless data flow.
• HTML/CSS Knowledge: Basic understanding of HTML and CSS to customize email templates.
• A/B Testing: Experience in conducting A/B testing to refine and enhance email marketing strategies.

Roles and Responsibilities

• Develop, implement, and manage email marketing campaigns to promote our services.
• Create engaging email content that aligns with marketing goals and drives customer engagement.
• Monitor and analyze email campaign performance metrics and make data-driven decisions to improve results.
• Manage email lists, ensuring they are up-to-date and segmented for targeted campaigns.
• Collaborate with the design team to create visually appealing email templates.
• Conduct A/B testing to optimize email campaigns and increase conversion rates.
• Ensure all email marketing efforts comply with industry standards and regulations.
• Integrate email marketing tactics with CRM systems for cohesive customer relationship management.

Job Location - Hebbal Bangalore

Shift Time - 5.00 am - 2 00 pm

Interested please contact 8105952283 hr@bluematrixservices.com