Job Profile

• Strong PPC experience (more than 1 year) combined with broad online advertising & marketing background.
• Previous experience and a proven track record of managing pay-per-click campaigns.
• Excellent written and verbal communication skills.
• Experienced in using Google Adwords and other PPC platform.
• A Google AdWords certification would be an advantage.
• Must be a graduate.
• Strong analytical & writing skills.
• Experience with Google Analytics.
• Proficient in Google Adwords. Certification is a plus.
• Able to prioritize tasks & meet deadlines.
• Able to manage campaigns independently & manage teams

Experience: 1-3 years (Junior to Senior level)

Job Description

• Responsible for managing multiple PPC advertising campaigns, which run on different platforms like Google, Bing and Facebook.
• Generating maximum leads/conversions within the designated budget.
• Improve Quality Score & lower CPC for all the projects.
• Optimizing & planning PPC strategy.
• Creating PPC Campaigns on Google Ad Words.
• Perform keyword research and write effective PPC ads to match client goals.
• Data analysis & weekly/ monthly reporting.
• Execute paid search marketing, PPC, display advertising programs to meet traffic & conversion goals.
• Manage & optimize Google Adwords campaigns, ads on Facebook & Linkedin.
• Find new opportunities to drive traffic & sales.
• Extend the campaigns to Mobile, Video and Social.
• Measure ROI

Desired Skills

Pay Per Click Ppc Keyword Research PPC Expert Search Engine Marketing Search Marketing PPC Pay Per Click Google AdWords Marketing Online Advertising CPC BingAds Paid Search Marketing paid search mktg SEM search engine marketing sem