Company Overview

Beacon Group India, a division of Beacon Diagnostics Private Limited, is a leading manufacturer and marketer of in-vitro reagents and instruments in the global diagnostic industry. With over 32 years of experience in the industry, our company has a strong reputation for developing and marketing innovative products. We are committed to automation and simplification of laboratory processes to improve efficiency and productivity.

Job Overview

As a Digital Marketing Executive at Beacon Group India, you will be responsible for planning and executing the company's digital marketing campaigns. This includes developing marketing strategies, creating engaging content, managing social media platforms, and analyzing campaign performance. This is a full-time position based in Navsari, Gujarat, India, with an employment type of 'Full-Time'. The ideal candidate will have 1 to 3 years of experience in digital marketing.

Qualifications and Skills

• 1 to 3 years of experience in digital marketing
• Solid understanding of marketing principles and strategies
• Experience in developing and implementing marketing campaigns
• Proficiency in social media platforms and analytics tools
• Strong written and verbal communication skills
• Creative mindset with the ability to generate innovative ideas
• Excellent analytical and problem-solving skills
• Attention to detail and ability to work on multiple projects
• Team player with good interpersonal skills

Roles and Responsibilities

• Develop and implement digital marketing strategies to achieve company objectives
• Manage and optimize digital campaigns across various channels, such as search engines, social media, and email marketing
• Create engaging and creative content for website, social media platforms, and email marketing
• Monitor and analyze campaign performance using various analytics tools
• Stay up-to-date with industry trends and developments to identify new digital marketing opportunities
• Collaborate with cross-functional teams to ensure cohesive and integrated marketing initiatives
• Maintain a strong online presence and brand consistency