Job Title: Social Media Manager (SMM) and Content Writer 

Overview:

We are seeking a skilled Social Media Manager and Content Writer to join our team. The Social Media Manager and Content Writer will be responsible for managing our social media accounts and creating engaging content for our website, brochure and social media platforms. The ideal candidate should be able to create and execute a social media strategy that drives engagement and generates leads.

Key Responsibilities:

 Social Media Management:

• Develop and execute a comprehensive social media strategy to increase engagement, followers, and lead generation

• Create and schedule social media posts across multiple platforms (Facebook, Twitter, Instagram, LinkedIn)

• Monitor and respond to comments and messages on social media platforms

• Analyze social media metrics and adjust strategies accordingly

• Develop and manage social media advertising campaigns

  Content Writing:

• Write compelling and engaging content for our website, social media platforms, blogs, brochures, marketing materials, etc

• Create content that aligns with our brand's voice and values

• Research and stay up-to-date on industry trends and create content that reflects those trends

• Collaborate with the creative team to develop visual content that complements written content

Requirements:

• Bachelor's degree in Marketing, Communications, Journalism, or a related field is preferred

• Minimum of 2 years of experience in social media management and content writing, preferably in a professional setting.

• Excellent written and verbal communication skills

• Proficient in social media management tools

• Proficient in content management systems such as WordPress or Squarespace

• Strong understanding of social media analytics and metrics

• Familiarity with SEO best practices

• Ability to work under tight deadlines

• Strong attention to detail and ability to multitask

• Ability to take constructive feedback and work collaboratively with the team