Company Overview

B9 Solutions creates custom strategies to meet the unique needs and goals of each client. We combine creativity with informative and effective output to help clients improve their internet presence and sales. Our services include SEO, SEM, SMM, SMO, Google Adwords, PPC Management, Website Development, and Content Writing. We monitor and report on marketing efforts to keep clients informed. Our goal is to aid clients in enhancing operational performance and expanding their business in both existing and new markets. Learn more at B9 Solutions.

Job Overview

We are looking for an enthusiastic Email Marketing Executive to join our team in Mohali. This is a full-time position ideal for freshers who are keen to launch their careers in email marketing. The role involves managing email campaigns, carrying out marketing automation tasks, and analyzing email performance metrics to drive business growth.

Qualifications and Skills

• Email Campaign Management (Mandatory skill)
• Proficiency in marketing automation platforms for streamlining campaigns
• Strong email copywriting skills to craft engaging content
• Experience in tracking and analyzing email analytics to optimize campaigns
• Knowledge of list segmentation techniques to target different audience groups
• Understanding of CRM integration for effective customer relationship management
• Basic knowledge of email marketing principles and best practices
• Strong attention to detail and excellent organizational skills

Roles and Responsibilities

• Design and implement direct email marketing campaigns to increase brand awareness and sales
• Create and manage email databases for lead generation and customer outreach
• Write compelling email content and subject lines to enhance open rates and engagement
• Set up automated email sequences for various stages of the customer journey
• Monitor and analyze the performance of email campaigns using analytics tools
• Optimize email campaigns based on metrics such as open rates, click-through rates, and conversion rates
• Coordinate with the design and content team to ensure brand consistency in email communications
• Stay updated with email marketing trends and industry best practices to improve strategy