Company Overview

Ayn Technologies Pvt Ltd, a premier branding and digital marketing agency based in Chennai, is dedicated to driving revenue growth through innovative strategies and brand solutions. We specialize in comprehensive digital marketing services, including SEO, social media, and more, to help businesses seize opportunities for sales and growth. As a full-service agency, we provide round-the-clock digital marketing support to ensure success in every endeavor.

Job Overview

We are seeking a knowledgeable and detail-oriented Senior SEO Analyst for a full-time position at our Chennai office in Madipakkam. This mid-level role requires 4 to 6 years of experience in optimizing website visibility and performance through effective SEO strategies. You'll be central to driving organic traffic and enhancing search engine ranking for our clients.

Qualifications and Skills

• In-depth expertise with technical SEO, SEO analytics, and use of leading SEO tools (Mandatory skill).
• Proven proficiency in keyword research to identify valuable keywords and phrases for content optimization.
• Strong understanding of on-page optimization, including HTML, CSS, and schema markup to enhance web visibility.
• Experience in off-page optimization strategies such as link building and influencer engagement to boost site authority.
• Ability to develop and implement comprehensive content strategies that align with SEO goals and target audience interests.
• Competency in link building tactics to secure high-quality backlinks that improve search engine rankings.
• Hands-on experience with analytics and tools such as Google Analytics and Google Search Console to measure SEO effectiveness.
• Solid analytical skills to evaluate trends, develop insights, and make data-driven decisions to optimize SEO performance.

Roles and Responsibilities

• Develop and implement strategies to enhance website visibility and search engine ranking.
• Perform comprehensive keyword research and analysis to inform content and campaign strategies.
• Monitor and analyze SEO performance metrics, and produce insightful reports to stakeholders.
• Collaborate with content, design, and development teams to optimize on-page elements.
• Lead off-page optimization efforts, including link acquisition and partnerships.
• Stay updated with the latest industry trends, algorithm changes, and best practices in SEO.
• Provide strategic recommendations to improve user experience and content relevance.
• Conduct regular technical audits, and troubleshoot SEO-related issues on websites.