JD

•            Developing and implementing internet marketing and SEO strategies including keyword research, link building, content marketing, PPC advertising, social media marketing, and email marketing campaigns.

•            Developing and apply both strategic and tactical digital marketing plans and e-commerce activities with a focus on driving acquisition and conversion

•            Developing online and offline marketing. 

•            Design and develop Posters, Banners, etc.,  

•            Analysing website and social media analytics using Google Analytics and other website and social analytic tools

•            Developing strategies for growing and leveraging our social media followers base using a promotion, polls, ads, survey, and referral program

•            Content management – Management of all content on the websites and the APP

Set up, monitor and maintain SEM campaigns.

•            Brainstorm and create content for website blog to improve SEO ranking

•            Creating company broachers and posters through various digital marketing tools.

•            Content creation for eDMs, conduct A/B testing to improve click through rates

•            Manage social media accounts, using it as effective communication medium to achieve sales and marketing goals.

•            Other adhoc duties as assigned.

Requirements:

•                            Degree/Diploma in Digital Marketing

•                            At least 3 to 5 years of relevant experience, specialising in design, graphics and digital marketing

•                            Proficient in SEO, Google SEM, web design and development, content writing, social media management, Google ad words, mail chimp, Facebook / Linked-in advertising, Adobe Photoshop & Illustrator