Digital Marketing Manager

Chandigarh
Remote
Junior: 1 to 3 years
Posted on Sep 21 2024

About the Job

Skills

Email Marketing
Content Marketing
Digital Strategy
SEO
SEM
Social Media Marketing
Analytics
PPC Advertising

Job Title: Digital Marketing Manager (Remote)

Location: Remote

Experience: 1-3 Years

Industry: Healthcare, Cybersecurity, Software Development, Staffing, Business Development, Growth Consulting, Marketing

About Us:

Ascella Group is a rapidly expanding organization, offering specialized services across healthcare, cybersecurity, software development, staffing, business development, and growth consulting & marketing. We are seeking a skilled and motivated Digital Marketing Specialist to lead our digital marketing efforts, generate leads, and drive successful campaigns across all digital channels.

Job Responsibilities:

  • Lead and manage the digital marketing team to develop and execute strategies that meet business objectives.
  • Oversee and implement content marketing efforts to ensure engaging, informative, and SEO-friendly content across various platforms.
  • Drive SEO strategies to improve organic rankings, optimize websites, and manage both on-page and off-page SEO.
  • Plan and manage email marketing campaigns, targeting leads and clients with tailored, engaging content.
  • Oversee social media management by creating and curating content to increase visibility and engagement across platforms like LinkedIn, Facebook, Instagram, and Twitter.
  • Generate leads through targeted digital marketing strategies, inbound marketing tactics, and outbound campaigns.
  • Create, manage, and optimize paid advertising campaigns (Google Ads, LinkedIn Ads, Facebook Ads) to maximize ROI.
  • Track, analyze, and report on the performance of all campaigns, providing data-driven insights to optimize future efforts.
  • Stay updated on industry trends, tools, and best practices to keep Ascella Group’s digital marketing efforts innovative and competitive.
  • Collaborate with other departments to align digital marketing strategies with overall business goals.
  • Manage marketing budgets and ensure resources are allocated effectively to meet targets.

Requirements:

  • 1-3 years of experience in digital marketing, with hands-on experience in content marketing, SEO, email marketing, and paid advertising.
  • Proven ability to lead digital marketing teams and execute successful digital strategies.
  • Strong knowledge of SEO best practices, Google Analytics, and social media tools.
  • Experience with lead generation and managing B2B digital marketing campaigns.
  • Excellent communication skills, with proficiency in both written and verbal communication.
  • Proficiency in marketing tools like HubSpot, SEMrush, Google Ads, MailChimp, etc.
  • Creative, data-driven, and results-focused mindset, with the ability to juggle multiple projects in a remote work environment.

Perks:

  • Remote work opportunity with a flexible working schedule.
  • Opportunity to lead a growing digital marketing team.
  • Exposure to various industries, including healthcare and cybersecurity.
  • Competitive salary and performance-based incentives.

How to Apply:

Interested candidates can send their resume and portfolio to hr@ascella.in.

About the company

Ascella Group - Infosec, Software Labs, Staffing, Forge, Engage

Industry

Information Technology & ...

Company Size

51-200 Employees

Headquarter

Chandigarh, India

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