JOB DESCRIPTION

Social Media Marketing

JOB BRIEF

a.   Job Title                          :-                     Social Media Manager

b.   Department                    :-                     Social Media Department

c.   Hierarchy Level              :-                     Middle Management

d.   Gender Preference        :-                     Male/Female Both

e.   Age Preference              :-                     18+ Years

f.    Pay Structure                 :-                     20-25000/- per month

g.   Reporting to                   :-                     Social Media Head

JOB BRIEF

The Social Media Manager will administer the company’s social media marketing. Social marketing engages users, helps them get interested in your products, drives quality leads and boosts your online reputation.

PRIMARY RESPONSIBILITY

1.   Deliberate planning, strategy and goal setting

2.   Development of brand identity, awareness and online reputation

3.   Content management

4.   Communication with team on owner’s Behalf

5.   Cultivation of leads and sales.

6.   Reputation management

7.   Social outreach and information related business/industry

8.   Administrate the creation and publishing of relevant, original, high-quality content (for all channels and ads)

9.   Create a regular publishing schedule and promote content

10. Leverage the right tools to manage your content. I recommend PostPlanner and Buffer, however there are many tools that can/will fit your needs

11. Implement a content editorial calendar to manage content and plan specific, timely marketing campaigns

12. Brand Development

13. Identify Target Customers

14. Measure & Analyze to Establish ROI

EDUCATION

a.   Minimum Education                    :-                     Graduate in any discipline

b.   Technical Education                    :-                     Any course digital marketing

EXPERIENCE

a.   Minimum Experience Social Media Manager                       :- 1 years

b.   Minimum Experience                                                           :- 1 Years in Corporate

BEHAVIROUAL & TECHNICAL SKILLS

a.   Depth knowledge and understanding of social media platforms

b.   Maintains excellent writing and language skills

c.   Practices superior time management

d.   Is a team player with the confidence to take the lead and guide other employees when necessary