Company Overview

Appitsimple Infotek Pvt. Ltd. is a leading product-based IT company specializing in innovative platforms and products like SoftwareSuggest and CallHippo. SoftwareSuggest is an online platform enabling organizations to discover the best business software and service partners, while CallHippo offers on-demand VoIP services to support global communication needs. Headquartered in Ahmedabad, Gujarat, Appitsimple belongs to the SaaS industry, revolutionizing how businesses operate.

Job Overview

We are seeking a dedicated SEO Executive to join our team at Appitsimple Infotek Pvt. Ltd. in Ahmedabad. This is a full-time, junior-level position, requiring 1 to 3 years of work experience. The ideal candidate will possess expertise in on-page SEO, content optimization, and backlinks, along with a comprehensive understanding of SEO tools and analytics.

Qualifications and Skills

• Proven experience with on-page SEO techniques with a clear understanding of HTML structure (Mandatory skill).
• Demonstrated ability in content optimization to enhance search engine ranking and user engagement (Mandatory skill).
• Experience in creating and managing backlinks to drive traffic to the website (Mandatory skill).
• Proficiency in using Google Analytics to track and analyze website performance metrics.
• Strong skills in keyword research to identify effective keywords for content development.
• Ability to conduct link building campaigns to enhance site authority and ranking.
• Understanding of technical SEO elements and best practices for site structure and performance.
• Advanced knowledge of search engine optimization strategies to improve organic search results.

Roles and Responsibilities

• Analyze website's architecture to ensure structural integrity and improve SEO.
• Implement on-page SEO strategies to enhance visibility and ranking.
• Optimize content to align with targeted keywords and audience requirements.
• Create and manage link building strategies to ensure quality backlinks.
• Utilize analytics tools to monitor website traffic and improve strategies accordingly.
• Stay abreast of the latest SEO trends and adapt strategies to keep the company at a competitive edge.
• Coordinate with the content team to ensure SEO best practices are integrated into the website's content strategy.
• Conduct thorough keyword research and analysis to drive SEO goals and objectives.