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Product Marketing

Gurgaon
Full-Time
Junior: 1 to 2 years
2L - 5L (Per Year)
Posted on Sep 19 2024

About the Job

Skills

Market Research
Product Strategy
Data Analysis
Project Management
User Experience Design
Agile Methodologies
Product Roadmapping
Competitive Analysis

Key Responsibilities:


●      Market Research: Conduct in-depth market research to understand customer needs, industry trends, and competitor landscape.

●      Product Positioning: Develop compelling product positioning and messaging that resonates with our target audience.

●      Content Creation: Create high-quality marketing content, including product descriptions, blog posts, case studies, and presentations.

●      Product Launches: Assist in planning and executing successful product launches, including go-to-market strategies and promotional activities.

●      Demand Generation: Develop and implement demand generation campaigns to attract and engage potential customers.

●      Customer Education: Create educational materials and resources to help customers understand the value of our products.

●      Market Analysis: Track and analyze key market metrics to measure product performance and identify areas for improvement.

●      Competitive Analysis: Monitor competitor activities and identify opportunities for differentiation.


Required Skills and Qualifications:

●      Bachelor's degree in Marketing, Business Administration, or a related field.

●      Strong understanding of marketing principles and strategies.

●      Excellent written and verbal communication skills.

●      Creative and innovative mindset.

●      Ability to work independently and as part of a team.

●      Strong analytical and problem-solving skills.

●      Passion for technology and the e-commerce industry.

About the company

ANS Commerce is a Flipkart Group company, and is India’s #1 full-stack e-commerce enabler helping brands sell online. We offer brand store tech, performance marketing, marketplace management and e-commerce warehousing & fulfillment. We want our brand partners to focus on their brand and product and leave ‘all-things-e-commerce’ to us. We help brands acquire consumers, power brandstore and jumps ...Show More

Industry

Internet Marketplace Plat...

Company Size

51-200 Employees

Headquarter

Gurgaon, Haryana

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