Job Overview

We are seeking a highly skilled and experienced Marketing Manager for our Spa and Salon segment based in Mumbai. The role is a full-time senior position requiring a minimum of 7 years to a maximum of 10 years of relevant experience. The ideal candidate will possess strong expertise in Digital Marketing, Brand Management, and Market Research.

Qualifications and Skills

• Proven experience in digital marketing, brand management, and market research (Mandatory skill)
• Proficiency in social media marketing, capable of creating and executing effective social media campaigns
• Strong skills in customer relationship management to foster and maintain client relationships
• Experience in event planning, coordinating events to boost the brand presence
• Ability to manage public relations activities to enhance the company’s public image
• Excellent content creation skills to develop engaging marketing materials
• Strategic thinker with the ability to analyze market trends and data to improve marketing efforts
• Strong communication and interpersonal skills to work effectively with various stakeholders

Roles and Responsibilities

• Develop and implement marketing strategies for the Spa and Salon segment to achieve business goals
• Oversee digital marketing efforts including SEO, SEM, and social media marketing
• Manage the brand image and ensure consistent brand messaging across all platforms
• Conduct thorough market research to identify trends and opportunities for growth
• Plan and execute promotional events and marketing campaigns
• Build and maintain strong relationships with clients and stakeholders
• Create and manage content for various marketing channels incorporating brand elements
• Monitor and report on the effectiveness of marketing campaigns and adjust strategies as needed
• Coordinate with other departments to align marketing strategies with business objectives