Qualifications and Skills

• Proven experience in developing and implementing successful marketing strategies (Mandatory skill).
• Strong market research skills to understand current trends and consumer behavior (Mandatory skill).
• Proficiency in social media management, including creating and scheduling posts, and measuring engagement (Mandatory skill).
• Experience in digital marketing, including SEO, SEM, email marketing, and content marketing.
• Excellent brand management skills to ensure brand consistency across various marketing channels.
• Strong advertising skills to develop effective advertising campaigns that drive business growth.
• Excellent communication skills, both written and verbal, for effective collaboration with team members and stakeholders.
• Project management skills to plan, execute, and monitor marketing projects within deadlines.

Roles and Responsibilities

• Develop and execute comprehensive marketing plans and strategies to achieve business objectives.
• Conduct thorough market research to identify opportunities, challenges, and consumer needs.
• Manage social media accounts, including content creation, scheduling, and analyzing performance metrics.
• Coordinate with design and content teams to ensure consistent brand messaging across all platforms.
• Plan and oversee advertising campaigns, including digital, print, and other media channels.
• Analyze marketing campaign performance and provide insights and recommendations for improvement.
• Collaborate with sales teams to align marketing strategies with sales objectives.
• Manage marketing budgets and ensure cost-effective use of resources.