Company Overview

Allo Innoware, India's premier health-first kitchenware brand, delivers healthy kitchen products locally and globally. Operating from Mumbai, Allo Innoware aligns with a mission to prioritize health through innovative products like the Allo Foodsafe glass containers, ensuring maximum nutritional retention and hygiene. With a dedicated team, the company embraces digital channels to redefine kitchen health standards. For more details, visit our website.

Job Overview

Allo Innoware is seeking a passionate and creative Social Media Marketing Intern to join our dynamic team on a junior level. This remote internship offers an exciting opportunity to contribute to building our brand's online presence. As a Social Media Marketing Intern, your responsibilities will encompass content creation, strategy development, and engagement across various social media platforms. This role will leverage social media to communicate our health-first philosophy to a wider audience.

Qualifications and Skills

• Content Creation (Mandatory skill) to craft engaging, on-brand digital content that resonates with our audience.
• Proficiency in Social Media Analytics to assess and optimize performance metrics for enhancing online engagement.
• Copywriting skills to write captivating and precise copy that aligns with our brand's voice.
• Experience in Social Media Advertising, including targeted campaigns to increase brand exposure and audience reach.
• Graphic Design ability to create visually appealing graphics to support marketing campaigns.
• Understanding of A+content strategies to enhance product descriptions and brand statements on e-commerce platforms.
• Familiarity with Canva for designing social media posts and promotional materials efficiently.
• Video editing skills to produce high-quality video content that enhances brand storytelling and engagement.

Roles and Responsibilities

• Create, manage, and grow Allo Innoware's presence across social media platforms, including Instagram, Facebook, and LinkedIn.
• Develop social media strategies that align with the company's marketing goals and promote the brand's health-first philosophy.
• Engage with online communities, responding to comments and messages in a timely and professional manner.
• Utilize social media analytics to assess campaign performance and implement data-driven strategies for improvement.
• Collaborate with the design team to produce high-quality visual content for various campaigns.
• Assist in planning and executing social media advertising efforts to drive traffic and increase conversions.
• Conduct market research to stay updated on industry trends and competitor activities, leveraging insights to optimize strategies.
• Support the marketing team in maintaining consistent and engaging brand messaging across all digital channels.