About the job

Key Responsibilities:

1. Keyword Research: Identifying relevant keywords to target for content and optimizing existing pages.

2. On-Page SEO: Optimizing meta tags, headers, content, and internal links.

3. Technical SEO: Assisting in website audits, fixing broken links, improving site speed, and ensuring mobile-friendliness.

4. Content Optimization: Ensuring content is aligned with SEO best practices and optimized for targeted keywords.

5. Analytics and Reporting: Using tools like Google Analytics, Search Console, and SEO-specific tools to monitor performance and compile reports.

6. Link Building: Assisting with link-building strategies, including outreach and content marketing.

7. Competitor Analysis: Analyzing competitors' SEO strategies to identify opportunities and threats.

Skills:

1. Technical Skills: Basic understanding of HTML, CSS, and CMS platforms like WordPress.

2. Analytical Skills: Proficiency in using SEO tools (e.g., Google Analytics, SEMrush)

3. Content Skills: Strong writing skills for content optimization and creating SEO-friendly content.

4. Research Skills: Ability to conduct thorough keyword and market research.

5. Communication Skills: Effective communication to work collaboratively with other teams.

Skill(s) required

Digital Marketing

English Proficiency (Written)

Google AdWords

Google Analytics

Search Engine Marketing (SEM)

Search Engine Optimization (SEO)

Social Media Marketing