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Senior Digital Marketing Executive

Ahmedabad
Full-Time
Mid-Level: 4 to 6 years
Posted on Aug 04 2023

About the Job

Skills

Manage campaign expenses, stay on budget, estimate monthly costs and reconcile discrepancies. Optimize copy and landing pages for search engine marketing
Perform ongoing keyword discovery, expansion and optimization Research and implement search engine optimization recommendations Research and analyze competitor advertising links
Develop and implement link building strategy Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns Track, report, and analyze website analytics and PPC initiatives and campaigns

About us

AddWeb Solution is a leading IT development, consulting and outsourcing company headquartered in Ahmedabad. With a collective experience of more than 24 man years, we’ve successfully partnered an array of IT/Digital Companies & individual projects, globally. AddWeb Solution is consistently sloping upwards, providing flawless solutions, timely deliveries and boosting the overall productivity by ensuring maximum ROI.



Job Description



  • Manage campaign expenses, stay on budget, estimate monthly costs and reconcile discrepancies.
  • Optimize copy and landing pages for search engine marketing
  • Perform ongoing keyword discovery, expansion and optimization
  • Research and implement search engine optimization recommendations
  • Research and analyze competitor advertising links
  • Develop and implement link building strategy
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  • Work with editorial and marketing teams to drive SEO in content creation and content programming
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  • Track, report, and analyze website analytics and PPC initiatives and campaigns


Requirements

  • Proven SEO experience.
  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  • Solid understanding of performance marketing, conversion, and online customer acquisition.
  • In-depth experience with website analytics tools (e.g, Google Analytics, WebTrends).
  • Knowledge of ranking factors and search engine algorithms.
  • Up-to-date with the latest trends and best practices in SEO and SEM.


Benefits



We are a bunch of technocrats who’re passionate at heart and we drive impact by synergizing with each other’s forces & having fun while we are at it.


Our people define our culture. If there is anything we need to change/improve, we do.


Personal Benefits


  • Health Comes First: Extensive Medical Insurance for you and your family.

  • Flexible Working Hours: Decide your own productive time per your project/client.

  • Dental, Eye, and Body Checkups: Routine checkups help to keep you updated.

  • Gaming Zone: Dedicated place for enjoying a refreshing work break any time of the day.

  • Celebrations: Celebrate festivals and the diversity of our culture.

  • Parties: We just need a reason to party regularly and a BIG trip yearly.

  • Handmade tea and coffee, as you like it fresh: Who doesn't have fresh beverages after all.


Professional Benefits


  • Latest technologies: Opportunity to stay ahead in the constantly changing technology trends globally.

  • Vibrant work environment: Everybody helps everyone. Fueling your growth with impactful learning & growth opportunities.

  • Certifications: Company-sponsored certifications to fuel your competence.


Monetary Benefits


  • Work Anniversary Bonus: One-month additional salary as a bonus every year.

  • Gratuity: Your long-term commitment pays.

  • Interest-Free Loan up to 3 times the salary: No documentation, get money directly in your account.

  • Excellent Referral Bonus: Help a friend and get rewarded every time.

  • Make money from your money: Earn a guaranteed 10% on your investments in NBFC without any charges.


https://tinyurl.com/58ratwcy

About the company

Offshore Development Center in India. You interact directly with your resources with HD quality video and the project data is secured and kept confidential. With 500+ successful projects, we are ready to take it to the next height. Our Offerings:- Web & eCommerce Development- DevOps as a Service- Mobile App Development- SEO / Digital Marketing Lets connect & talk solution! Twitter: @AddWebSolution ...Show More

Industry

IT Services and IT Consul...

Company Size

51-200 Employees

Headquarter

Ahmedabad, Gujarat

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