Job Title: Digital Marketing Manager

Location: Dalanwala, Dehradun, India  

Working Hours: 9:30 AM - 6:00 PM, Monday to Saturday

Salary: INR 25,000 - 30,000 per month

Company: Axe Consultancy and Security Services LLC

Job Description:

Axe Consultancy and Security Services LLC is seeking a skilled Digital Marketing Manager to join our team in Dalanwala, Dehradun. This position will play a pivotal role in enhancing our digital presence and driving marketing initiatives.

Responsibilities:

- Develop and execute comprehensive digital marketing strategies to drive online traffic and engagement.

- Manage and oversee various digital marketing channels, including SEO/SEM, email, social media, and display advertising campaigns.

- Plan and execute social media growth-marketing campaigns to increase brand awareness and follower engagement.

- Measure and report on the performance of digital marketing campaigns, assess against goals (ROI and KPIs), and optimize as needed.

- Utilize strong analytical abilities to evaluate end-to-end customer experience across multiple channels and customer touchpoints.

- Collaborate with internal teams to create landing pages and optimize user experience.

- Stay up-to-date with digital marketing trends and best practices, and apply knowledge to achieve marketing goals.

- Identify new digital marketing opportunities and explore innovative ways to reach our target audience.

Requirements:

- Should have proven experience in handling social media marketing campaigns

- Proven work experience as a Digital Marketing Manager or similar role, with a focus on social media growth and marketing campaigns.

- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.

- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends) and proficiency in Google AdWords and social media advertising platforms.

- Strong analytical skills and data-driven thinking.

- Excellent communication and interpersonal skills.

- Bachelor’s degree in Marketing, Digital Technologies, or a related field.

Benefits:

- Competitive salary based on experience.

- Opportunity to work in a dynamic and growing company

- Supportive and collaborative work environment with professional development and growth opportunities.