Company Overview

Accutech Infocom is an IT company based in Panchkula, Haryana. Specializing in web development, mobile application development, and other IT consulting services, we cater to a diverse clientele across India and offshore.

Job Overview

We are seeking a Junior Social Media Marketing Executive to join our team in Panchkula. This full-time position focuses on enhancing our social media presence, creating engaging content, and managing our online community. The ideal candidate will be passionate about social media trends and possess essential skills to create impactful online strategies.

Qualifications and Skills

• Social Media Strategy (Mandatory skill): Proficiency in designing and implementing effective social media strategies.
• Content Creation (Mandatory skill): Ability to create engaging, relevant, and original content tailored to different social media platforms.
• Community Management: Experience in managing and growing online communities by responding to comments, messages, and mentions in a timely manner.
• Paid Advertising: Knowledge of running paid social media campaigns, including budgeting and analyzing campaign performance.
• SEO Knowledge: Understanding of search engine optimization best practices to enhance social media reach and engagement.
• Graphic Design: Basic skills in graphic design software to create visually appealing social media posts.
• Analytical Skills: Ability to interpret social media metrics and analytics to refine and improve strategies.
• Communication Skills: Excellent verbal and written communication skills to effectively convey messages and interact with online audiences.

Roles and Responsibilities

• Develop and implement social media strategies aligned with business goals.
• Create, curate, and manage published content (text, images, video) across various social media platforms.
• Monitor social media channels and interact with followers to build a positive community experience.
• Analyze social media metrics and generate reports to understand the effectiveness of campaigns and strategies.
• Collaborate with internal teams to develop integrated marketing campaigns.
• Plan and execute paid social media advertising campaigns to boost visibility and engagement.
• Stay updated with latest social media trends, tools, and best practices.
• Ensure content aligns with brand guidelines and company objectives.