Roles and Responsibilities:

1. Sales Target Achievement:

• Meet or exceed assigned sales targets and quotas.
• Develop and implement sales strategies to achieve sales goals.

1. Customer Relationship Management:

• Build and maintain strong, long-lasting customer relationships.
• Understand customer needs and provide solutions that meet their requirements.
• Conduct regular follow-ups and customer visits.

1. Market Research and Analysis:

• Conduct market research to identify new business opportunities.
• Analyze market trends, competitor activities, and industry developments.
• Provide feedback to management on market conditions and customer needs.

1. Product Knowledge and Demonstrations:

• Gain in-depth knowledge of the company's automation products and solutions.
• Conduct product demonstrations and presentations to potential customers.
• Explain the technical aspects and benefits of products to customers.

1. Lead Generation and Qualification:

• Generate leads through various methods such as cold calling, networking, and attending industry events.
• Qualify leads to ensure they meet the company’s criteria for potential business.

1. Sales Planning and Reporting:

• Develop and execute a sales plan to achieve targets.
• Maintain accurate records of sales activities and customer interactions.
• Prepare regular sales reports and forecasts for management.

1. Negotiation and Closing Deals:

• Negotiate pricing, terms, and conditions with customers.
• Close sales deals and ensure proper documentation and order processing.

1. Collaboration with Internal Teams:

• Work closely with the marketing team to develop sales collateral and promotional materials.
• Coordinate with the technical support team to address customer issues and ensure satisfactory service delivery.
• Collaborate with product development teams to provide customer feedback and suggestions for product improvement.

1. Training and Development:

• Participate in ongoing training to stay updated on product knowledge and industry trends.
• Train and mentor junior sales staff if applicable.

1. Compliance and Ethics:

• Ensure all sales activities comply with company policies and regulations.
• Maintain ethical standards in all interactions with customers and partners.

By fulfilling these roles and responsibilities, a Field Sales Officer in the automation industry can contribute significantly to the company's growth and success.