• Develop and implement comprehensive digital marketing strategies to drive brand awareness, customer engagement, and lead generation.
• Conduct market research and analyze industry trends to identify new opportunities and stay ahead of the competition.
• Manage and optimize various digital marketing channels, including SEO, SEM, email marketing, social media, and content marketing.
• Create and curate engaging content for our website, blog, social media platforms, and other digital channels.
• Monitor and analyze campaign performance using data analytics tools, making data-driven decisions to optimize marketing efforts.
• Collaborate with internal teams, such as design and development, to ensure consistent branding and messaging across all digital channels.
• Stay up to date with the latest digital marketing trends, tools, and best practices.

Requirements:

• Bachelor's degree in marketing, communications, or a related field.
• Proven work experience in digital marketing, preferably in [specific industry/niche].
• In-depth knowledge of various digital marketing channels and tools.
• Proficient in using analytics tools to track, measure, and analyze campaign performance.
• Strong written and verbal communication skills.
• Excellent organizational and time management abilities.
• Creative thinking and problem-solving skills.
• Ability to work independently and as part of a team.
• Certifications in digital marketing (e.g., Google Ads, Google Analytics, HubSpot) are a plus.